You’ve finally got that business idea running and beginning to gain traction in the business. Good. But have you thought about the packaging of your product? Do you want to take your online selling business from just ‘good’ to ‘great’? Read below five amazing packaging tips that have the potential to skyrocket your sales.
How much should you spend on packaging?
First things first. How much are you going to spend? What is your budget like? More importantly, does your budget also include your product packaging needs? Especially in start-ups, it is quintessential to understand that product packaging in crucial, even a game changer for how the business grows. So make it a point to have packaging expenditures as a part your business budget.
The right package for the right product
The heading says it all. Consider if the product you’re selling has an improper/ill fitting package. It might make your customers relate to not only the product but also your brand in a negative way. It’s easy to find the right package for the right product. For example, Semi fragile items are safe in a bubble courier bag while a TV might rest well and safe within a corrugated box.
Make your brand attractive
Let’s say you’re selling a great product that the customer will really love. But imagine if the packaging is below par. You don’t want your product’s and brand’s image to be tarnished by improper packaging. Making your brand attractive, especially as a startup, is crucial. The go-to option is customised packaging options. Tell your customers how different and unique your brand is by customised packaging. You can play around with colours, themes, design, packing material depending on the product.
Save the world with your packaging
And we’re not exaggerating at all. By choosing 100% recyclable packaging options you’re not only making the world green but also adding credibility and goodwill for your startup. Nowadays all sorts of packaging such as carton boxes, bubble courier bags, tamper proof courier bags and fragile stickers are recyclable. And let’s not forget the happy feeling created by the fact that your business is environmentally sustainable, and in a way saving the earth.
Inventory management is crucial
For an online seller or an e-commerce retailer, managing the inventory becomes of paramount importance. It ensures a hassle free smooth flow of business until the very last stage which is the delivery of the product. Which leads to a much more important point: don’t run out of inventory. Maintain stocks and packaging in such a way you are able to meet sudden increases in demands. Also managing a good inventory will help you strategise good packaging for your products. Meticulous and proper inventory management will make your business amazing.
If you want to take your startup to the next level with amazing packaging, we’re here to help. Check us out at www.qlinepackaging.com.